Friday, June 18, 2010

I have the solution to BPs mess!

From what I understand, BP et al, are taking suggestions from any Tom, Dick or Harry.  With that being said, I’ve had some inspiration circa 1998:

NASA discovered that there is an asteroid roughly the size of Texas heading towards the Earth, and when it does hit the Earth, the planet itself and all of its inhabitants will be obliterated, worse, the asteroid will hit the Earth in 18 days. Unfortunately, NASA's plans to destroy the asteroid are irrelevant. That is when the U.S. military decides to use a nuclear warhead to blow the asteroid to pieces. Then, scientists decide to blow the asteroid with the warhead inside the asteroid itself. The only man to do it, is an oil driller named Harry Stamper.  Harry says he can't train men how to drill in ten days, so he brings in his own team of roughnecks to learn to become astronauts and get the job done. 

- Armageddon


Did you recognize the movie plot?  Doesn’t hurt to play Aerosmiths "I Don't Want To Miss A Thing" in the background which I heard yesterday on the radio.

Loss of life is no laughing matter, and I am about to put myself out on a limb here with a controversial line of thinking, but here goes…

Don’t we have any patriotic roughnecks that we could send down in James Cameron’s private submarine to fix what a diamond drill bit can’t?

The crew might be on a suicide mission, but sacrificing a few white collar criminals with engineering backgrounds feels okay to me in order to save the rest of the Gulf.  And they don’t even have to be criminals. How about just a few bonafide heroes – willing to do whatever it takes?

Let’s take a page from J. J. Abrams wonderful screenplay:

Harry Stamper: None of you have to go. We can all just sit here on Earth, wait for this big rock to crash into it, kill everything and everybody we know. United States government just asked us to save the world. Anybody wanna say no? 
Chick: 20 years. Haven't turned you down once. Not about to start now. I'm there. 
Freddy Noonan: Guess I can't let you go up there alone. 
Bear: I'm with you. 
Oscar: Man, this is - this is historic. Guys, this is, like, deep blue hero stuff! Of course I'm in. 
Rockhound: While I don't share *his* enthusiasm, you know me. Beam me up, Scotty! 
Harry Stamper: You all right, Max? 
Max: I-I don't, I-I don't... Whatever you think. 
Harry Stamper: [to A.J] How about you? 
A.J.: I'm in. 
Harry Stamper: All right then. We go. 
Rockhound: I don't mean to be the materialistic weasel of this group, but do you think we'll get hazard pay out of this?

And don't worry Rockhound, I'm pretty sure if your mission is successful that Barack will earmark a substantial hazard pay package for you and the crew.

Monday, June 14, 2010

LOGO-riffic

Our PreK teacher gave us a few summer tips in order to prep our 4.5 year old for reading.  While we've been introduced to Bob Books (great starter books for beginners) and some LeapFrog DVDs, I'm already impressed with what my daughter can already "read".

"Are we going to eat at Grapes?"

"Mama, when we go to the mall, can we park near Star?"

One of our more popular grocery stores down south, or as my daughter likes to call it: "Fish, Bread, Apple"

NASCAR sponsorship helps with recognition on these, combined with seeing them in our neighborhood each and every day:

One of her favorite places to shop:


What brand of car her Nana drives:

When she's really engrossed in a brand, she will also give me a jingle. "Nat what would you like for lunch?" - "$5 footlong... SUBWAY, Eat Fresh!"

Part of me cringes with all this consumerist recognition, but another part of me feels as if the identification of logos and letters will aid in her actual ability to "read". Obviously, with a marketing background, I'd also give a nod to these corporations who have built strong logos that support their brands.  

As long as we're 10+ years off from her recognizing
 
and/or

... I think we should be fine.

Friday, June 4, 2010

10 Hottest Careers in America

After years of service in the pharmaceutical industry, a number of my former colleagues are starting new adventures.  Some are opting for early retirement, others are focusing on new careers that they are passionate about, and some well- weren't expecting to have free time on their hands.

It's with great pleasure that I share the 10 Hottest Careers in America via CBS MoneyWatch. 4 out of the 10 are health-care related.  Good news for my blind sighted com-padres.

10 Hottest Careers

1.  Healthcare information technology. Technicians are needed for such emerging jobs as healthcare integration engineer, healthcare systems analyst, clinical IT consultant, and technology support specialist.
2. Clinical Trials Design and Management for Oncology. Biopharmaceutical drug companies have more than doubled investment in research and development in the past decade. Managing clinical trials include choosing appropriate dosages, designing treatment plans and recruiting patients.
3. Data mining. Data mining is the technique for extracting specific types of information or patterns from large databases. A study from the University of California, Berkeley, found that data in the world doubles every three years.
4. Embedded engineering. There are career options for software developers willing to learn some new tricks. Phones, appliances, televisions, automobiles and iPods all use processors to run. These complex digital processors are embedded systems, often built around a microprocessor core, that are designed by software engineers.
5. Feature writing on the web. Is this where all those newspaper reporters who lost their jobs will end up?
6. Geriatric healthcare. Hey, everybody is getting older which means there are more opportunities for jobs for pharmacists, geriatric care managers, geriatric nurses and managing facilities for seniors.
7. Mobile media. Graphic designers, videographers, video editors, app developers and software engineers are needed to design and provide all the stuff that we now cram in our cell phones.
8. Occupational health and safety. More specialists are needed to cope with technological advances in safety equipment, changing regulations and increasing public expectations.
9. Spanish/English translation and interpretation. There are 250 million Spanish speakers throughout the world and the US has 31 million. The strongest demand for Spanish speakers is in the health care and legal fields.
10. Sustainable business practices and greening of all jobs. Green collar jobs can be found in every profession - even those you wouldn’t suspect. For instance, accountants are needed who understand what carbon accounting is.

Thursday, May 20, 2010

Travel Tribulations

Recently I asked my Facebook Fans to share what their most dreaded part of traveling for business was.  Although I’m pumped for my next trip out of town I can’t help but be a little wary knowing my history.

I seem to give off a vibe when I travel which results in wackiness such as the time:
·         My hotel gave me a key for an already occupied room. (Thankfully no one was inside at the time I entered)
·         My hotel gave me a key for an already occupied room (and a couple was getting cozy- YIKES!)  Total mortification.
·         I went to London amidst a Tube-strike and still had to figure out how to get to and from various client meetings while fighting for a limited number of black cabs.
·         I was getting settled in my quaint London suite when I heard the toilet running. After jiggling the handle a few times to no avail, I lifted the porcelain tank cover and it fell to the floor into a million pieces. Total mortification (again). 
·         I went to Cleveland for a day trip and got stuck overnight unexpectedly. No toothbrush, no contact solution and it was so late when we arrived at the hotel that the hotel store was CLOSED.  Since my hubby was also out of town at the time I had to arrange for my cousin who lived 30+ miles away to check in on my dog 3x! Argh…
o       When we finally did touch back down in DC there was a security breach and our “people mover” bus was held up. When everything was safe and we were finally released, my Creative Director and I were in the Amazing Race to make a client presentation. Those were the longest 2 days of my life, and I really needed a long hot shower.
·         Vendors took a few of us ladies out for a night in New Orleans.  All I can write is that ‘What happens in Nawlins, stays in Nawlins.’ 

Amazingly I can now look back on these events and laugh more than cringe. The lessons they’ve taught me? Flexibility when you travel is key. None of these situations was under my control and despite the challenges; I still had a job to do. 

If I hadn’t been working on little sleep after the Cleveland debacle, my adrenaline for next days client presentation might not have been as high. We hit that presentation out of the park and I was so glad to get home, take the dog for a walk and have a glass of wine.

I also learned that sincerely apologizing diffuses most uncomfortable situations. Whether it be to the nice couple who didn’t expect company in their hotel room, or the hotel concierge who probably could have raked me over the coals for a replacement tank cover, I came out of it unscathed and with good stories to pass on to pals like you.

Wish me luck this week as I head out for my trip. Or don’t, and if you’re lucky I’ll have some funny story to share with you when I get back.

Thursday, May 13, 2010

When in doubt, clean

Woke up one Saturday morning knowing that after a long week my husband was off to another 14 hour day at the office. Boo.  I treasure our weekends together. Not only do I get a small break from being a WAHM and the main source of entertainment for our 4 year old, but we usually find some family-fun activity to waste away our weekend.  They always go by too quickly, but they re-energize me for our week ahead.

I could not have been grumpier when I woke up that day. After breakfast, the cartoons went on and I searched for something to motivate me.  What to do? What to do?

When in doubt, I clean.  There is something cathartic about cleaning that always brings me clarity. I do it when I’m bored, stressed, and angry. Almost for any negative emotion.  My husband knows the signs and usually steers clear.  Now don’t get any ideas like inviting me over to your house for a thorough spring cleaning. I’m usually in my PJs, sweating my butt off and not in the mood for conversation and/or help. It turns into a “get out of my way and let me scrub this floor until it sparkles… OR ELSE!” personal tirade.

But then… Ah. Sweet relief.  In my scrubbing, wiping, washing, organizing, vacuuming- somewhere in all of that mindless exercise, I gain clarity.  I have worked out whatever I’m stressed out about that day, or I’ve come to terms with whomever/whatever I’m angry about and figured out a solution.  It’s like therapy without the co-pay.

This morning the toys are (mostly) away, the kitchen smells lemony-fresh, the gifts for upcoming celebrations are all wrapped and I came up with a fun activity filled plan for my Mommy-daughter Saturday.  The ironing will have to wait.

Thursday, May 6, 2010

Bob Harper Would Be So Proud

Back in March we discussed the importance of nurturing your spine if you are stuck at a desk all day hunched over your computer.  I’m happy to report that after a lovely trip to Staples I am the new proud owner of a Fellowes® footrest , back support pillow and Handstands® wrist rest  (the soft wrap around micro beads, makes typing sooooo much more comfortable).

Having the right tools can make you more productive!  I’m already reaping the benefits. I can sit longer (comfortably). I don’t ache when I do get up (except for those unavoidable pregnancy pains).  And, best of all, I look forward to getting back to work!

Staying with this theme we wanted to share 5 exercises* that you can perform while you work. Just think how much more productive those marathon conference calls will be when you’ve snuck in a work-out!
 
Exercise 1 - Side Stretches
To help whittle your waist and keep your spine aligned and supple, side stretches are excellent exercises to do at your desk. With your arms raised over your head or akimbo with your hands on your hips, lean gently over to each side as far as you can safely go. Please use caution if your chair is unstable or if it is on wheels. You can do this a few times on each side at several times throughout the day.
Exercise Two - Arm Raises
In order to help protect against carpal tunnel syndrome, poor circulation, and weight gain, you should do arm raises several times a day. There are different methods of doing these simple exercises: raising your arms straight over your head, raising them to the sides, or even behind you. Each method works a different set of muscles, and all will temporarily increase your heart rate, keeping your metabolism revving.
Exercise Three - Butt Squeezes
The easiest exercise that you can do at your desk is butt squeezes. You can even do them while you are on the phone or typing up a report. Simply squeeze and release your buttocks muscles several times. This is the number one exercise that will help prevent "office chair spread" of your hindquarters.
Exercise Four - Leg Lifts
Of course, these are not the type of leg lifts that have you lying down on the floor and swinging your legs around. At your desk, you can easily straighten your knees and lift your legs out in front of you. You can also march with your feet in place. This will exercise the large muscles in your legs. For easy calf exercises, you can raise your feet up on the toes and lower them. Be sure to use your muscles when you do these exercises for maximum effect.
Exercise Five - Stress Relievers
Many of the exercises already described here will really help to relieve stress of your desk job. However, there are some other great stress relief exercises you can do at your desk.

Gently stretching your neck, or rolling your head around, will reduce neck and upper back stress. Lifting your arms in front of you and bending your hands up and down at the wrist will help to relieve the stress of  typing and help prevent carpal tunnel syndrome.

As you spend year after year hunched over your desk for eight hours every day, you may find your muscles atrophying, and your hips and waist spreading. Not only can you help prevent that weight gain and loss of tone, but you can alleviate stress with these five quick exercises. Exercising at your desk only takes a few minutes, and will do your body and mind a world of good.


These 5 exercises are really helpful for those days you are chained to your desk.  Afterall, Joan Price author of The Anytime, Anywhere Exercise Book reminds us that "We are made to move, not sit at a desk 12 hours a day.” Ain’t that the truth.


Thursday, April 29, 2010

In Good Company Workplaces

Adelaide Lancaster and Amy Abrams are two smart, talented ladies you want to get to know.  They are the proud founders of In Good Company Workplaces.  If you are a NYC entrepreneur- you need to visit their space, but if you are hundreds of miles away like me, I recommend subscribing to their newsletter chock full of resources, small business news and innovative ideas.
our story

Our years of consulting to many talented and enterprising women helped us to identify several common themes and challenges that affected our client’s success. We frequently met and worked with entrepreneurs who felt isolated as business owners; had difficulty finding affordable office space; lacked a collegial community with whom they could share resources and tricks of the trade; and struggled with where to go when faced with challenges. Not only were these challenges pervasive but they resonated with us strongly as business owners ourselves! We began to wonder if there was a solution that could address these common needs of women business owners. And so the market research and business planning began...
Flash forward 18 months later, and In Good Company WorkPlaces is launched! Finally - an innovative business that is designed with women business owners’ success in mind!
In Good Company’s purpose, practices and policies reflect our core beliefs about women entrepreneurship and their offerings are based in our overall mission to elevate the status of women entrepreneurs, which we do by providing solutions and connections that enhance the success of women-led ventures. In Good Company is also committed to finding ways to collaborate and support other organizations and non-profits who are also promoting the professional development of women and girls. Organizations include: Nest, Step Up Women’s Network, GEMS GIRLS, WIBO, Make A Wish Foundation, and The Vibe Theatre Experience.
A complaint I often hear from my clients is that although they love fulfilling their dream of being a business owner that they miss the collaboration and camaraderie of previous work environments.  The community that Amy and Adelaide have created empowers women business owners to come together to work, meet and learn - all in good company.  Kudos ladies!